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Another trend is the rise of eco-friendly and body-safe materials, such as silicone and biodegradable packaging, as consumers become more conscious of their environmental impact. Technology is playing an increasingly significant role in the online sex toys market, leading to the development of innovative, tech-driven products and enhancing the overall shopping experience. Wearable and remote-controlled devices, designed for couples separated by distance, are also growing in popularity, offering new ways to maintain intimacy in long-distance relationships. Evolved Novelties, established in 2006, is a leading player in the sex toys market, renowned for its innovative and stylish adult products. With a diverse range including vibrators, dildos, and couples' toys, the company emphasizes quality, safety, and advanced features like multiple vibration patterns and remote control capabilities. Evolved Novelties has earned industry accolades for its commitment to excellence and continues to expand its product lineup and online presence, making it a top choice for those seeking premium, cutting-edge adult toys.

That’s why we called on three sex toy experts (nay, connoisseurs) and asked them to give us the 411 on the main types of sex toys — all of which can be bought online. Whether you’re perusing the aisles and displays at an IRL sex toy emporium or scrolling online, shopping for a sex toy can be a little overwhelming. One inexpensive option is a disposable cock ring, which can be purchased online or at some drugstores. "For less than $20," Kent says, "you can experiment with the mutual fun of a vibrating cock ring" that provides clitoral and testicular stimulation.

Many consumers are now viewing sex toys as part of a broader wellness routine, similar to skincare or fitness products, leading to a rise in demand for products that promote both physical and emotional well-being. Additionally, there is a growing interest in customizable and gender-inclusive products that cater to diverse sexual orientations and identities. The growth in the online sex toys market is driven by several key factors. The increasing social acceptance of sexual wellness and the destigmatization of sex toys have broadened the market's appeal, encouraging more consumers to explore and purchase products openly. The convenience of e-commerce platforms, combined with discreet shipping and billing, has made it easier for consumers to buy products in private, further boosting sales. Technological innovations, such as app-controlled and remote-operated devices, are attracting tech-savvy customers and expanding the market's demographic reach.

Aliyah Moore (she/her) is a certified sex therapist with a Ph.D. in Gender &amp